Michael Namoff

Big Mike

Michael Namoff  Owner of “This Is It” Furniture and Mattress Boss


Michael “Big Mike” Namoff was born and raised in Chicago, Illinois. Born into an entrepreneurial family as the youngest of five brothers, he opened his first furniture store at the age of 17.  He owns and operates multiple stores, including “This Is It” Furniture and Bedding in Champaign and Mattress Boss in Champaign. 


In addition to his retail stores, Mike also co-owns and operates “Mega Events” which raises money for charities on a regular basis. Some of the charities that his organization has helped are Special Olympics, March of Dimes, Boys and Girls Club, Crisis Nursery, American Heart Association, Champaign County Humane Society, and Tom Jones Challenger League, to name a few. He has helped raise over $10 million for organizations in Illinois including Chicago Blackhawks, Chicago White Soxs, University of Illinois, and Kids Have Hope, and has worked with many Hall of Fame members, including Lou Brock, Bob Gibson, Andre Dawson, Ryan Sandberg, Ozzie Smith, Mike Ditka, Pete Rose, Jim McMahon, and Jenny Finch.


He is well known for his  TV commercials featuring his children. They have been featured on Letterman, Talk Soup, and Will Ferrell’s “Funny or Die” website. His high energy and big heart jumpstarted what has now been 15 years in the auctioneering business.


A board member of the Fellowship of Christian Athletes for over five years, Mike is also the founder of the Dream Team, a competitive youth baseball organization that has over 150 kids participating every year. Recently, he started working with the Tom Jones Challenger League, an organization that enables kids with disabilities to play baseball. 


Mike and his wife Michelle have been married 25 Years. They have three children: Tyler (25), Mallory (22), and Michael (20).